Kyttn builds senior in-house marketing capability without the overhead of a traditional agency. I lead strategy and direction personally, then assemble experienced specialists across brand, design, content, performance, photography, and production only when they’re needed. The result is better work, less waste, and faster decision-making.

Agencies sell fixed teams, retainers, and layers of process. Kyttn works like an embedded in-house team: lean, senior, and accountable. You’re not paying for people you don’t need or processes designed to protect agency margins.

Kyttn works best for businesses that care about doing things properly. That includes new businesses needing strong foundations, growing companies ready to step up their brand or performance, and larger organisations looking for senior firepower without hiring full-time.

Both, depending on what the business needs. I often work embedded alongside internal teams, leading strategy, shaping direction, and filling capability gaps. Other projects run independently but still follow an in-house mindset: close collaboration, clear ownership, and fast feedback.

Kyttn covers the full marketing spectrum, delivered end-to-end or in focused engagements: • Campaigns and creative • Brand identity and positioning • Design systems • Content and production • Photography and filming – Social and community • Performance, paid media, SEO, and AI optimisation • Website creation where it supports a broader strategy Everything is shaped around the stage your business is at.

Answer Yes, but only when a website is the right solution. Kyttn doesn’t build websites for the sake of it. Websites are treated as part of a wider brand, content, and performance system, not a standalone deliverable.

I lead every project and bring in senior collaborators only when they add real value. That might be a designer, developer, performance specialist, filmmaker, or producer. Teams stay lean, senior, and purpose-built around the job at hand.

Most work starts as a clearly defined project. Some clients then continue with ongoing support, optimisation, or campaign work. I’ll always recommend the simplest structure that makes sense, not the one that locks you in.

Pricing depends on scope, complexity, and team size. Because Kyttn avoids agency overheads, budgets go directly into senior thinking and execution, not layers of account management or unused capacity.

Sometimes we replace. Sometimes we optimise. It depends on the structure.

The first step is a conversation. I’ll ask a few focused questions, sense-check the brief, and be upfront about whether Kyttn is the right fit and what the smartest next step looks like.