Small and medium businesses get offered two bad shapes. Hire a marketer and hope one person happens to cover strategy, design, search, advertising and analytics, which nobody does. Or assemble vendors, one for the website, one for SEO, one for the ads, each optimising their own corner, none accountable for whether the business actually grows, and you become the project manager holding it together.
The work is not five jobs. It is one system. The brand shapes the copy, the copy wins the searches, the searches feed the ads, the ads teach the site, the measurement tells all of it what to do next. Split it across vendors and the connections are the first thing that dies.
So we run it as one thing. That is the whole idea.
01.
The map, always current.
It starts with Sphynx 2.0 and never really stops: your market's demand, your competitors' moves and your AI visibility, tracked continuously so decisions come from the field as it is, not as it was.
02.
The engine, maintained and extended.
The website grows a page whenever the data finds a search worth winning. The advertising follows the conversions. Content ships where it earns citations. Brand and voice hold the line so every new piece sounds like you. All the doing, not just the deciding.
03.
The numbers, monthly, with actions.
Every month you get the report we would want as owners: what happened against the plan, plotted honestly, what moved in the competition, and the specific actions for the month ahead, which pages to build, where spend shifts, what gets retired. Every spend recommendation ships with the number that would reverse it. When something is not earning its keep, we are the ones who tell you to stop paying for it.
Proof it works as a system.
"Jake looks at the whole business. The systems, customer journey, website, marketing strategy, lead generation and the way everything connects behind the scenes."
Chika, Founder, Japan360
Owner-operated businesses in New Zealand and Australia doing real trade without a marketing team: launched and ready for the next level, or a new brand that needs to know where to point before building.
You stay the owner of everything, your site, your accounts, your data, and you get one accountable team instead of a vendor stack.
It is not social media management, and it is not a strategy deck with a retainer attached. The thinking and the doing, same place, same people, measured monthly.
